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Introduction to Content Planning - a brief introduction to the concept of content planning including definitions of terms used throughout the toolkit.
Choose Your Core Content Type - a discussion of the various formats of core content including a Quick Reference Guide to the pros and cons of each.
How Often Will You Create Content? - things to consider as you determine your content publishing schedule.
Monthly Content Map & Calendar Spreadsheet - map your content to your business goals & create a monthly content calendar plan.
Content Calendar & Library - Google Sheets - you can use this spreadsheet to create a comprehensive editorial calendar and content library.
Content Calendar & Library - AirTable - if you like AirTable, then you will love this base! This is an exact copy of the one that I use personally for my complete editorial calendar and content library.
Content Brief Template - plan the specific details for each individual piece of content that you create so that you stay on track, get your key points across, and cover all the bases from visuals to SEO. You can use this template for blog posts, YouTube videos, podcast episodes, and more.
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